2009 Debit Card Rewards—Consumer Insights

First Data Competitive Intelligence

First Data Competitive Intelligence conducted the Consumer Loyalty Study with 2,449 U.S. consumers in April 2009. The study focuses on rewards programs with Financial Institutions (FIs), the travel sector and the retail sector. This CI Market Brief focuses on consumer insights regarding rewards for the FI sector. Sample size completing the survey for Debit Card rewards programs was 286.

2009 Financial Institutions Rewards Programs—Consumer Insights

First Data Competitive Intelligence

First Data Competitive Intelligence conducted the Consumer Loyalty Study with 2,449 U.S. consumers in April 2009. The study focuses on rewards programs with Financial Institutions (FIs), the travel sector and the retail sector. This CI Market Brief focuses on consumer insights regarding rewards for the FI sector. Sample sizes completing the survey for specific rewards programs are as follows: Bank Credit Card (n=290); Debit Card (n=286); Gas Credit Card (n=135); Department Store Credit Card (n=197).

PCI and Handling Sensitive Cardholder Data—Why You Care

First Data Thought Leadership

The cost of Payment Card Industry Data Security Standard (PCI DSS) compliance is vastly underestimated—but maybe not as understated as the tangible and intangible costs of a data breach. Every merchant that accepts payment cards has a cardholder data environment (known as CDE, or the computer systems and applications that use or store sensitive card data) that comes under the purview of the PCI DSS. It’s possible to limit—and even shrink—the scope of the CDE in order to reduce or minimize the merchant’s PCI burden.

The Case for ATM Advertising

First Data Thought Leadership

ATM advertising delivers a customized message to a targeted audience. It also enables advertisers to measure the effectiveness of their campaigns, giving results which are often far higher than for other advertising channels. So why aren’t more organizations using it?

What if Your Automated Electronic Invoice Presentment and Payment (EIPP) Process was Really Automated?

Jim Lister

Changes in consumer behavior, market saturation and increased operational costs have contributed to the decline in automated teller machine (ATM) profitability. Forward-looking financial institutions (FIs) are rethinking their ATM strategy and moving toward exciting new technologies. Recent innovations present FIs with an opportunity to turn ATMs into customer relationship tools, marketing to specific consumers. These new ATM programs help strengthen relationships, increase loyalty and generate revenues.

Five Tips for Community Financial Institutions to Grow Market-Share

FI Marketing

First Data understands the challenges and opportunities that community financial institutions (FIs) face in this current economy. We researched the competitive landscape and talked with some of our customers about their success attracting new customers. This document shares five lessons to help other community FIs grow market-share.

Rethinking Outsourcing in Light of Economic Conditions

Margaret Haynes

Changing economic conditions are turning old arguments against outsourcing upside down as organizations seek ways to cut costs. Outsourcing is not a new idea—just more timely and attractive now. Flat and declining budgets make it harder to maintain service levels that exceed customer expectations. The economy, new technologies and new regulations lead more financial institutions (FIs) and billers to migrate from in-house to outsourced non-core functions.

FACTA

Government and Community Relations

First Data offers a host of solutions designed not only to help your financial institution become compliant with the Fair and Accurate Credit Transaction Act (FACTA) Red Flag Rule guidelines, but also to help you stand apart from the competition as a leader in protecting consumer information from fraud and risk. This document shares ideas on how you can detect, prevent and mitigate identity theft to your covered accounts.